Hi I’m Alice Lily,

I’m a twenty-something journalist, law graduate and 21st century vegan girl, with an abnormally large makeup collection.

Welcome to alicelily.com, a blog filled with everything I love; from cruelty-free beauty, to vegan food, fashion, travel and all things lifestyle.

Whilst I have written many beauty and lifestyle articles for high profile magazines, including Cosmopolitan, LOOK, HELLO! and OK!, my passion lies in spending hours writing and creating my own content for this very blog. I hope you enjoy reading it as much as I enjoy writing it.

I began this blog in 2013 as ‘aliceinalookingglass.com’ and I’m excited to have relaunched as alicelily.com three years later. As a lifelong vegetarian and animal lover, I took the next step and became vegan in January 2016. I look forward to exploring the journey with you all.

I therefore decided it was time for a new blog name and design to reflect my lifestyle change. So not to confuse my readers, I have also removed many of my previous blog posts which featured non vegan food or beauty products that weren’t cruelty free. My blog now only features cruelty-free beauty products and food suitable for vegans- which explains the very few posts on this blog from my previous blogging years.

Whether you’re looking for the latest cruelty-free beauty reviews, lifestyle posts or simple vegan recipes, it’s here on alicelily.com!

Thank you so much for your support!

Alice Lily xx

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